Why Do You Need a Nail Salon Reception Desk?

Your nail salon’s reception area is the first point of contact with customers once they enter it. It’s important to make an excellent first impression, like being friendly and professional to customers waiting their turn. It doesn’t make a big difference, but having a salon reception desk can help you serve customers before starting their nail service session. How does a nail salon reception desk provide better service to customers?

1. Meet and Greet Guests

A reception desk signals to customers that your nail salon has a designated receptionist to greet them when they enter. Nail salon technicians will be so busy working with other clients that they might not welcome customers when they come in. A receptionist acts on behalf of all staff, and with them at the desk, customers will feel welcomed and know that the salon is open for business.

2. Set and Check Appointments

Having a reception desk helps you set boundaries and functions regarding tasks. The receptionist can help customers set appointments. Plus, they can check if appointments went through. Without the reception desk designation, it would be challenging for nail salon technicians to handle this responsibility on top of their primary role. 

3. Customers Pay for Services

A reception desk is the ideal place to handle customer payments. You don’t want nail technicians handling money as well, especially since they’re also handling fingers and toes. Plus, you want them to sanitize their hands before working on a customer. The nail salon reception desk is the best place to handle finance-related concerns. Plus, the receptionist can keep track of payments and tips.

4. Display Products to Sell

A reception desk isn’t the only place to handle and manage customer-related concerns and inquiries. You can also use the reception area to promote your products. For instance, you can display nail-related products on the desk. But, if there’s no space for that, you can put them on a display shelf! This way, if a customer is interested in buying your products, it’s easy to handle the transaction, rather than the customer browsing around and disrupting procedures and processes inside the salon.

5. Store Customer Records

Whether you keep a record book or keep it on a computer, customer records are important to monitor how many guests come into your nail salon every day. However, customer information can come in handy, especially for promotional purposes. You must remember that when a customer is signing up to add their record to your salon, make sure you have their consent to send them emails or text messages for marketing purposes.

Must-Haves for Your Nail Salon Reception Desk

1. Computer

Since you need to keep track of your customers and their appointments, a must-have is your computer. You can use scheduling applications to help you monitor every appointment and modify it if needed. Not only will your computer be handy in managing appointments, but your receptionist could also help you keep track of stock and inventory. Plus, it can be used for marketing and sales purposes, too!

2. Decor

Nail salon reception desks don’t have to look dull. You can add some decorative pieces to spruce up the desk. For example, you can place plants or flowers there, which are great additions! Small vases are excellent decor pieces, too. Plus, decals are another decorative piece to add to your reception desk. Ensure the decals are consistent with your overall interior design and branding identity! If you believe in luck or superstition, adding a cute money cat figurine may bring in more money!

3. Promotional Items

Brochures and flyers are great promotional items to add to your reception desk. Customers can get a flyer or brochure copy to use as a reference in the future. You can also display a promotional poster if available. This way, onlooking visitors will know what you’re promoting before they enter your nail salon. However, brochures and flyers should suffice and will inform and educate customers about your products or services.

4. Display Shelves

Aside from your marketing materials, nail polish and other products should have a dedicated display! Whether it’s on the desk or nearby, these products should be front and center. This way, you can entice customers into buying these products to enhance their nails’ aesthetics!

5. Other Devices and Electronics

You can’t rely on the computer all the time since you may encounter internet issues. Having a phone on hand can help you contact any customers for appointment changes or nail salon updates. This way, you can send them messages without delays.

One electronic device to consider is a tablet. This is a handy device to help customers sign up for your nail salon records. Plus, the tablet can be a POS system for customers paying via card.